Tel Aviv

Vision as a Service

Re-imagine
Vision

One-on-One Experiences In-Store

Glassworks is your vision specialist in the heart of Tel Aviv.

Space

01

A space dedicated to vision. Designed for the most important sense you have.

Eye Health

02

Taking care of your eyes over time is at the heart of Glasswork’s offer.

Collection

03

We bring you eyewear from the best independent makers from around the world.

Lab

04

Our in-house lens lab ensures quality is maintained from start to finish.

Space 01

A space dedicated to vision. Escape the Tel Aviv heat and explore our library of curated frames from around the world – cold drink or coffee in-hand.

  • Eyewear Gallery
  • Experiential Technology
  • Events + Launches

Eye Health 02

Your eyes are a feat of biological engineering and they need to be taken care of. Our professional optometrists will assess your eyes and share their findings in a language you can understand.

  • World-Class Equipment & Treatment
  • Easy-to-Understand Diagnosis
  • Complimentary 4K Eye Scans

Collection 03

To truly appreciate a frame, you need to understand the maker. From the stories behind each brand to their technology and materials, we know what makes every pair.

  • Independent Small-Batch Makers
  • Hand-Made + High-Tech
  • Spectrum of Frames and Colours

Lab 04

From lens selection to fabrication. The laboratory is our in-store workshop equipped with state of the art tools to customise every frame and lens individually with a fast turnaround.

  • In-House Lens Lab
  • Bespoke Lenses + Frame Detailing
  • Repairs and Up-Cycling

Our Collection Sneak Preview

We bring you eyeware from the best independent makers from around the world.

Dabrach 01

Verbania, IT

Yuichi Toyama 02

Tokyo, JP

SoYa 03

Treviso, IT

lool 04

Barcelona, ES

KameManNen 05

Sabae, JP

Rigards 06

Hong Kong, HK

Portrait 07

Naples, IT

Tavat 08

Caniezza, IT

Edwardson 09

Geneva, CH

Nuiit 10

Torino, IT

Oh My Glasses 11

Tokyo, JP

RAEN 12

California, US

Taking inspiration from Tel Aviv’s vibrant architectural heritage, energy and people.

Flagship Store

Our store, nestled on Nahalat Binyamin Street provides respite from the heat and noise. Look for the old stone hues of ancient Jaffa and Hebron, follow your nose (freshly brewed coffee awaits) or just look for the sign.

The White City

Founded in 1901, Tel Aviv is a UNESCO World Heritage Site. Nicknamed ‘The White City’, Tel Aviv offers one of the worlds largest and finest collections of buildings from the Modernist Movement in Architecture.

One-on-One Experience Beta

Get Early Access

  • Free Eye Exam [valued ₪400]
  • Free 4K Eye Scan
  • Win a GW x Vyner Jacket
  • Barista-grade Coffee & Drinks

Inspiration

The White City

Alex Nicholls Creative Director
The White City

Glassworks was fortunate enough to be involved in the restoration and reinvention of one of the ‘White City’ period buildings in the heart of Tel Aviv on the bustling Nahalat Binyamin street.

“The architecture is primarily of international style tailored to the middle eastern climate.”

The neighborhood is a combination of both Art Deco and Modernist architecture which has provided us with a plethora of inspiration for form, scale and color and ambiance. The architecture is primarily of international style tailored to the Middle Eastern climate. White is inextricably linked to both modernism being a symbol of new, and the Mediterranean context, originating from the tradition of lime washing plaster. In Tel Aviv, white contrasts richly against the blue sky, the sea and the arid landscape. The Masterplan by Patrick Geddes(1854-1932) is pedestrian and human. The buildings 4-5 stories at most have large balconies and rooftops and are not joined, but rather separated to allow light, ventilation and gardens in-between.

The White City

The area is designed for mixed use, with administrative buildings and residential linked by pedestrian tree-lined boulevards and small plazas where one can find shade and gather as a community. These well planned outdoor spaces, along with the climate enable the Tel Avivian to be always outside. Famous restaurants and bars spill out into these spaces, people exercise here, they are used for transport, passing time, haphazard trade and protest. We are located at the nucleus of these boulevards - Allenby, Sheinkin and the adjacent Shuk (Marketplace).

The original urban area is designed for mixed use, with administrative buildings and residential zones linked by pedestrian tree-lined boulevards and small plazas where one can find shade and gather as a community. These well planned outdoor spaces, along with the climate enable the Tel Avivian to be always outside. Famous restaurants and bars spill out into these spaces, people exercise here, they are used for transport, passing time, haphazard trade and protest. Glassworks is located at the nucleus of these boulevards - Allenby, Sheinkin and the adjacent Shuk (Marketplace). We tried to imagine our space as a continuation of this outdoor public and community realm. We also generally used external materials and created an open public forum at the centre of the space - a kind of interior plaza, where people could gather and relax. Between the beach and boulevards the plazas and pedestrian streets, Tel Aviv has an abundance of public space - this is something we definitely want to add to and be a part of.

The White City

Interestingly the White City is Inland. It does not face the sea, actually it creates a distinct urban landscape, an interior oasis, that shades itself from the harsh sun and protects itself from the winds off the open Med. Tel Aviv’s geographic location on the Western fringe of the Mediterranean receives the greatest reach of short range swell, hence the decent surf in the region. Historically this was a long and featureless stretch of sand and swamp. Aside from the historical stone port of Jaffa there were no significant features man made or natural along the seafront and without the sun seeking tourist trade, setting the city back, where there would have been better foundations and climatic conditions were favorable made sense. Today this has allowed for a rare duality in a city, both a rich urban environment as well as a completely public expansive beach-side.

Now a busy cosmopolitan centre, Tel Aviv can be demanding and chaotic and whilst the White City sought respite from natural elements, the waves, the heat and the wind, the Glassworks space is designed to provide respite from the same as well as the noise of the bustling city. This gives customers a place to cool down, relax, chat and refresh.

Alex Nicholls Creative Director